On Friday, September 22, 2023, I embarked on a journey with friends to Monterrey, Mexico, to participate in HackMTY, one of the largest hackathons in Mexico. During the hackathon, the concept of FINK emerged, derived from the fusion of the words "FINANCE" and "THINKING." FINK was conceptualized as a chatbot designed to respond to queries related to finance, ranging from inquiries about optimal credit options across various banks to more intricate financial recommendations. The participating banks would provide information on all their offerings to users, and the artificial intelligence (AI) would assimilate this data. Depending on the user's needs, FINK would then deliver the best recommendation among the available options.
The design of the logo proved to be a particularly intriguing aspect of the project. Given a time constraint of less than 20 minutes, the logo was crafted to deviate from the conventional imagery associated with financial products. Its tilted orientation was purposeful, symbolizing the economic growth that users could anticipate by utilizing the application.